Privacy notice – Pre-owned Polestar Platform

Joint Controllers

Polestar Performance AB, a Swedish legal entity with company registration number 556653-3096 having its registered office at Assar Gabrielssons Väg 9 405 31 Gothenburg, Sweden, and the (potential) seller of the pre-owned Polestar vehicle, indicated as the "Polestar Pre-owned Partner" on the platform for the sale of pre-owned Polestar vehicles ("Pre-owned Polestar Platform"), hereinafter referred to as "we" and "our," are joint controllers who will process your personal data as described below.

Purpose and legal basis for processing

We process the personal data that you provide when you use the Pre-owned Polestar Platform on The purpose of our processing is to promote the sale of pre-owned Polestar vehicles and conclude a sales contract with you, to manage any potential litigation in that regard, and to provide you advice and information.

In order to promote the sale of pre-owned Polestar vehicles and allow the conclusion of a sales contract through the Pre-owned Polestar Platform, we process your electronic identification data (IP address and cookies). Furthermore, we may process your personal identification data (name, [company] billing address, [company] delivery address, telephone number and email address), financial information, and other information you may provide to us. This personal data allows us to set up and operate the Pre-owned Polestar Platform that facilitates and supports the sale of pre-owned Polestar vehicles. The legal basis for the processing of your personal data is the entering into of an agreement to which you are a party (art. 6, §1, (b) GDPR). If you are a B2B customer, we have a legitimate interest to process your personal data to enter into an agreement (art. 6, §1, (f) GDPR). The legal basis for placing technically essential and functional cookies is a legitimate interest to offer a well-functioning and user-friendly Pre-owned Polestar Platform (Art. 6, §1, (f) GDPR). Analytical cookies and targeting cookies are only placed if you have given your consent for placing such cookies via the website (art. 6, §1, (a) GDPR) (for more information, see Cookie Policy). We always obtain your personal data directly from you (i.e., when using the Pre-owned Polestar Platform).

For our litigation management, we may process your personal identification data (name, [company] address, e-mail address), employment data (if you are a B2B customer), and any other information relevant to the (potential) litigation. This data allows us to defend our legitimate interests in all forms of dispute resolution and the administration of disputes. The legal basis for this processing is the legitimate interest to exercise our rights of defense (art. 6, §1, (f) GDPR). We always obtain this personal data directly from you.

Disclosure and recipients of your personal data

Your personal data will be disclosed to and processed by third parties with whom we work together for the Pre-owned Polestar Platform (IT and software providers), and as mentioned in our Cookie Policy. Furthermore, we may share your personal data with affiliated partners (wholesalers, distributors/dealers) on a need-to-know basis.

In case of litigation, we may share your personal data with external legal advisors, debt collection agencies, and other third parties (public authorities, judicial authorities, bailiffs) on a need-to-know basis.

Retention time

We will retain your personal data for up to 10 years after your (last) purchase. With regard to the personal data gathered through cookies, the expiration date varies per cookie. See our Cookie Policy for more information.

In case of litigation, we may store your personal data for up to 5 years after we have concluded the dispute or – in the case of legal proceedings – 5 years after the expiration of any legal recourse


We are committed to ensuring that your information is secure. We have therefore implemented appropriate technical and organizational measures to ensure the confidentiality of your personal data and to protect your data from accidental and unlawful destruction, loss, alteration, unauthorized disclosure, and access.

We have made the necessary contractual arrangements with the third parties with whom we work and will not transfer your personal data outside the European Economic Area without ensuring that your data is granted an equivalent level of protection there.

Your rights and Polestar contact information

You can always contact us to exercise the following rights: the right to request access or rectification of your personal data; the right to request erasure of your personal data; the right to request restriction of the processing of your personal data; the right to object to the processing of your data; a complaint if you believe that we are not acting in accordance with applicable data protection laws. You can also submit a complaint to the Data Protection Authority. We respect all rights relating to your personal data to which you are entitled under applicable law and will therefore always adhere to your request as required by law.

For those processing activities for which the legal basis is a legitimate interest, you can ask us FOR more information about the balancing test that we have carried out in that context (for more information, see Purposes and legal basis for processing).

For identification purposes, we may ask you for a copy of the front of your identity card.

For more information on your rights in relation to our processing of your personal data and contact details for further information and complaints as well as contact details to our Data Protection Officer, please see Legal contacts.


This Privacy Notice may be amended from time to time, within the limits of the applicable data protection laws. Via our website you always have access to the most recent version.

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