Cookie policy - Video player

This document describes how Polestar places and uses cookies and similar technologies when you use the Polestar in car video application (the “Video App”) and the services Polestar provides via its website that is made available in the Video App (the “Polestar Services”) .

Polestar Performance AB, a Swedish legal entity with company registration number 556653-3096 with address Assar Gabrielssons Väg 9, SE-405 31, Gothenburg, Sweden, hereinafter referred to as "Polestar", "we", "us", will as controller process your personal data as further described below and in the Privacy Notice – In Car Video App.

Use of cookies and similar technologies (“cookies”)

When you are using the Video App and the Polestar Services, we will use cookies to collect data that we will anonymize and thereafter use for research and development purposes. Thus, cookies might store information about you, your preferences or your device. The information does not usually directly identify you, but it helps us to be able to improve your experience of the Video App and the Polestar Services. The cookies we use in relation to the Video App and the Polestar Services will only be used provided that you have given your consent to such use.

Because we respect your right to privacy, you can choose not to allow some types of cookies. The table in the below sets out the cookies that are used in relation to the Video App and the Polestar Services and specifies the purpose for each cookie as well as how long the information will be stored. However, blocking some types of cookies may impact our possibilities to improve the Video App and the Polestar Services.

If you accept the use of cookies, the cookies will be placed at different stages. Cookies that will be used when you use the Video App will be placed as soon as you have accepted that cookies are being placed. Cookies that will be used when you use the Polestar Services will not be placed until you are actually using the Polestar Services.

Legal basis for processing

To use the cookies, we rely on your consent. When using the Video App the first time, you will get information about our use of cookies and be requested to accept the use of cookies. You are not required to consent to the performance cookies to use the Video App or the Polestar Services.

You have the right to withdraw your consent at any time by uninstall or re-install the Video App.

Retention time

The cookies will be stored in accordance with what is stated in the table below.

Your rights and contact information

For more information on your rights in relation to our processing of your personal data and contact details for further information and complaints as well as contact details to our Data Protection Officer, please visit our Privacy Notice – In Car Video App or our Privacy Policy.

Table of cookies

These cookies allow us to collect statistics on how the Video App and the Polestar Services are used so we can measure and improve the performance of the Video App and the Polestar Services. They help us to know which videos are the most and least popular and see how visitors move around the Video App. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know how you have behaved when using the Video App and Polestar Services, and will not be able to monitor its performance.

The Video App will use the analytics tool Firebase SDK provided by Google

The Polestar Services will use the following cookies: 

Host: polestar.com
Name: _gid
Description: Used to distinguish users by Google Analytics – third-party analytics cookies: google analytics for statistical purposes. Type of data processed: IP addresses. To maximize the privacy of users / visitors, we use the “masking IP” feature, which imposes on the system the darkening of the last 8 digits of the IP address of the user / visitor before any type of processing is performed, making in fact the analyzed Purpose: to collect information, in aggregate form, on the number of users and on how they visit our site, to process statistics.
Lifespan: a day 

Host: polestar.com
Name: _ga
Description: Used to distinguish users by Google Analytics – third-party analytics cookies: google analytics for statistical purposes. Type of data processed: IP addresses. To maximize the privacy of users / visitors, we use the “masking IP” feature, which imposes on the system the darkening of the last 8 digits of the IP address of the user / visitor before any type of processing is performed, making in fact the analyzed Purpose: to collect information, in aggregate form, on the number of users and on how they visit our site, to process statistics
Lifespan: 2 years

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