Information notice – Vehicle data analytics


Polestar Performance AB, a Swedish legal entity with company registration number 556653-3096 with address Assar Gabrielssons Väg 9, SE-405 31, Gothenburg, Sweden, hereinafter referred to as “Polestar”, “we”, “our” and “us”, will as controller process your personal data as described below.

Purpose and legal basis for processing

Polestar is required to collect and report emission data as part of EU regulation (EC) 692/2008 – Annex 11:

The purpose of processing vehicle-recorded data is for Polestar to conduct product research and development, for instance to enhance and monitor the vehicles' quality and its safety features. The purpose of the processing is also to manage Polestar's warranty undertakings and to fulfil legal requirements related to engine emission data.

The legal basis for processing is the legitimate interest based on the purposes pursued by us as described above.

The legal basis for disclosing real-world engine emission data is to comply with Polestar's legal obligations.

Data Categories

We may collect data such as how you use and interact with the vehicle functions and services that will result in the form of statistical data, vehicle data that identifies the vehicles hardware and its’ software, sensor data from the vehicles active safety system, Diagnostic Trouble Codes (DTCs), and the Vehicle Identification Number (VIN).

We may also collect security data like unauthorised access, authenticity of software updates, anomalies in the vehicle network (intrusion detection). In addition to this, we will collect vehicle parameters related to emission.

Disclosure / Recipients of your personal data / Transfer

The data categories listed above are transferred from your vehicle to Polestar. Vehicle parameters related to the monitoring of emission are reported to the authorities according to local regulations. The vehicle data will be disclosed to and processed by our affiliates and our business partners for the above purposes in order for them to perform work on behalf of Polestar.

In relation to our business partners located outside of the European Economic Area (EEA), we will transfer your personal data with the basis of the Standard Contractual Clauses adopted by the European Commission.

Termination of data collection

To terminate the collection of vehicle-recorded data described above, you as the owner of the vehicle need to contact Polestar Support, either by phone, email or via the form as described in the end. To find the contact information relevant to your market, please visit the link

Retention time

We will retain data relating to the legal obligations up to 3 years after collection, unless we are required to process certain personal data for a longer period of time due to legal requirements. Security incident data, legitimate vehicle usage behaviors, and VIN will be retained for 2 years. While for Active safety event data, data will be retained for 8 years.

Your rights and contact information

As an individual, you are entitled certain rights according to the General Data Protection Regulation. The rights that apply to this processing of vehicle data is:

Right of Access

You have the right to request a copy of the personal data that we store about you.

Right to rectification

We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.

Right to erasure

You also have the right to have your personal data deleted if your data has been processed in an unlawful way.

Right to object to processing / restrict processing

In addition you have the right to object and stop our collection of the vehicle data and have the processing restricted in certain circumstances.

Right to lodge a complaint with a supervisory authority

If you believe that we are processing your personal data in violation of privacy laws and regulations you have the right to lodge a complaint with the supervisory authority. The supervisory authority in Sweden is Datainspektionen with address:

Box 8114
SE 104 20 Stockholm

To exercise your rights as a data subject, e.g. to obtain information or access to Personal Data that Polestar process, kindly use this WEB FORM.

For more information on your rights in relation to our processing of your personal data and contact details for further information and complaints as well as contact details to our Data Protection Officer, please see the Privacy Policy .

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Polestar Automotive UK Ltd. is not a lender; we can introduce you to a limited number of carefully selected finance providers. Volvo Car Financial Services UK Limited, will fulfil your Polestar Choices (Personal Contract Purchase) or Polestar Purchase Plan (Loan product) as either a Conditional Sale or Fixed Sum Loan Agreement. Volvo Car Financial Services UK Limited is authorised and regulated by the Financial Conduct Authority, FRN 933949. Contract Hire will be provided by ALD Automotive Ltd (ALD) trading as Polestar Leasing which is an Appointed Representative of Volvo Car Financial Services UK Limited, authorized and regulated by the Financial Conduct Authority, FRN 933949.